When you came up with your concept for “Never Catch Me,” did you develop a whole backstory to explain what’s going on? I don’t think it’s explicit, but I definitely have a version of what it is in my head. I met him there and we’ve talked about doing something since then, but this was the first one that really stuck. I did a short film with Donald Glover for one of his Childish Gambino projects, and Flying Lotus was an actor in it. I took that idea and wrote it to be a dance piece with two kids.ĭid Flying Lotus know you from your videos with Earl Sweatshirt? He knew my stuff with Earl, but I also worked with him once before. I really liked that as a seed because the entire album is about death, but the song has a childlike taunting quality to it. His original idea was about a black boy who was late to his own funeral, so it kind of had a Tom Sawyer thing happening. “The original idea was to do something extremely joyful that felt like a catharsis compared to the setting,” Murai explained. In this interview he describes how the “Never Catch Me” video came to be and how he dealt with the concept of death during the making of it.ĭid you come up with the concept for “Never Catch Me” or was it from Flying Lotus? He was looking for an idea and I guess they were having some trouble. For it, he worked with the choreographer team Keone and Mari to develop routines that combined lindy hop references with the theatrical qualities of modern dance. It was filmed over two days at a church in Koreatown and a funeral home in Inglewood. Creatures may be abducting humans, but that just means a smart kid can take as many melted popsicles from a convenience store as he wants. “Never Catch Me” comes at the end of an intense five-month run for Murai. Giant frogs line the streets, but they don’t really bother anybody. He also created the visuals for Frank Ocean’s Grammy performance of “Forest Gump.” Murai's videos often incorporate elements of horror and science fiction, knocking the perspective of the world askew, but not enough to make it unrelatable. Vincent and Cults, as well as his multiple collaborations with Childish Gambino. He’s best known for his work with new vanguard rap acts like Earl Sweatshirt and Shabazz Palaces or indie rockers including St. “Never Catch Me” was directed by Hiro Murai, who like Flying Lotus calls Los Angeles his home. It’s a powerful, beautiful and upsetting video, and it’s probably one of the best that’s been released this year. They sprint unnoticed through hallways and a parking lot before eventually escaping into a hearse that they joyride into the setting sun. It follows two children as they emerge from coffins at their own funeral service, blissfully dancing up the aisle as the grownups continue to grieve. Last week, FADER cover star Flying Lotus released the video for “Never Catch Me,” the kinetic Kendrick Lamar-featuring song from his new album, You’re Dead.
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